Written By: Lawrence A. Maxham Part 3 of our Should Your Register Your Trademark? series will take a look at the importance of filing for registration of your trademark as soon as possible. It is imperative that you register your trademark as soon as you have chosen your mark, have had a professional search done…
Continuing our series Should You Register Your Trademark? Part 2 will explore the importance of goodwill in the marketplace and why it is important to act quickly on protecting your trademark and brand. But first, it may be helpful to set out some of the basic values of trademarks to your business. The Importance of…
